Nike Cophenhagen Marathon 2025

Nike Cophenhagen Marathon 2025

Tasked to brand the entire marathon route in Copenhagen I worked with the team at Ultra London to develop all of Nike OOH branding. From large-scale scaffold installations to smaller, handheld cheer cards. We also conceptualised and developed a variety of engaging stunts for both the main marathon and the kids’ mini marathon.

Tasked to brand the entire marathon route in Copenhagen I worked with the team at Ultra London to develop all of Nike OOH branding. From large-scale scaffold installations to smaller, handheld cheer cards. We also conceptualised and developed a variety of engaging stunts for both the main marathon and the kids’ mini marathon.

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In addition to branding the race course, we designed and executed a retail experience for runners in the lead-up to the marathon. From concept to completion, the space served as a calm haven amid the pre-race excitement — offering the latest gear, personalised tees, and last-minute tips to help runners prepare for the big day. 

In addition to branding the race course, we designed and executed a retail experience for runners in the lead-up to the marathon. From concept to completion, the space served as a calm haven amid the pre-race excitement — offering the latest gear, personalised tees, and last-minute tips to help runners prepare for the big day. 

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Role: Design Lead. Credits: Matt Bennett, Megan Jones, Titilope Lanre, Nick Townsend. Content: Copyright Ultra x Nike

Role: Design Lead. Credits: Matt Bennett, Megan Jones, Titilope Lanre, Nick Townsend. Content: Copyright Ultra x Nike